It is actually quite an interesting time for the band. If their entrance to the US market and, effectively the western market, goes as well as we all hope, then, I think, the band will go through another transformation. To what, I don't know, but I think they might start adjusting their music and appearance to suit in more with the western world. We have already seen this in its first stages, with both I.V. and Jade being written in English.
With the filming of the PVs in Hollywood, (both I.V. and Jade, along with Rusty Nail, Kurenai and Endless Rain - songs that will be more accessible to western rock fans, even if they aren't in English), it seems to me that they are getting ready for state side releases, perhaps the "Best of" album that we all have been waiting for, with an bonus DVD with the recently recorded clips?
Just my thoughts.